Thoughts

Internet broadcast and discovery in 2023

What I liked most about Twitter was following people whose work I enjoyed and discovering new blogs, art, and websites. Twitter was also a good way to broadcast what I was doing on other platforms (writing blog posts, making art). And it was easy for my followers to retweet so additional people might come across my work, too.

But in the last few years, Twitter has become less and less useful for that. The feed became more toxic. It’s more difficult to follow topics you want to see, separate from the negativity that overwhelms a lot of Twitter.

I deleted Twitter from my phone in February 2022, and I do not miss it. But I do miss the ability to discover new things and broadcast my work. No other social media platform operates quite like Twitter did for these functions.

Instagram doesn’t have easy sharing capabilities in the feed

On Instagram, you can share links and other people’s posts to your story. But you can’t create clickable links in the caption of a post. You can’t share someone else’s post to your feed natively. (You can do it with a third-party app or by screenshotting the original post.) It’s not as easy to share other people’s posts on Instagram as it is on Twitter.

Hashtags were more useful on Twitter. Recently, Instagram removed “recent posts” from search results. You can’t use hashtags to find new posts with a hashtag you’re interested in anymore. You can see “top posts” and “recent top posts” only. These changes on Instagram make it more difficult to discover new things.

Tumblr isn’t as mainstream as other platforms

On Tumblr, you can easily share other people’s posts. Hashtags operate the way they do on Twitter. But Tumblr is not as mainstream as other social media platforms. For example, Facebook had 2.4 billion active monthly users in 2019. Tumblr had 371 million monthly visits.

Almost everyone I know is on Facebook or Instagram (or both). I hardly know anyone personally who uses Tumblr.

Other options?

I’m not on Mastodon or Bluesky. These look similar to Twitter, but, at least for now, they aren’t mainstream. Mastodon and Bluesky are not good options for discovery and broadcast when their userbases are small.

Vero is an interesting option, but again, seems like the userbase is small.

Newsletters are not social media, but they seem like a good option for broadcast and discovery. My issue here is, ease of sharing. Sure, you can forward an email to a friend. But how many people do you know who do that with newsletters? I read a lot of newsletters. When I find something that would interest a friend, I’m more likely to send the friend one link from the newsletter, instead of the whole newsletter.

I read this newsletter from Henrik Karlsson about blog posts being a way to connect with people who share your interests. I agree with what he’s saying but what he’s talking about is a long game of connecting with people. What I want from social media sharing is faster and more casual.

What am I looking for?

So what do I want from social media when it comes to broadcast and discovery? The short answer is, Twitter circa 2014. The longer answer is a list of characteristics:

  • Short-form posts that are easy to skim through
  • Clickable links
  • Ability to share other people’s post to your feed
  • Clickable hashtags that show you recent posts that used that hashtag
  • Chronological feed
  • Mainstream use / a broad userbase
  • No log-in needed to view content
  • Desktop and mobile interfaces

Is this too much to ask for in 2023? Are we doomed to algorithms and closed-off platforms?

Or maybe there is a social media platform like this out there that I haven’t heard of? If there is, please let me know.

Newsletter recommendations

What I like about newsletters (and blogs!) is that you can read them whenever you want. These posts aren’t dependent on real-time conversations or algorithmic feeds. The reader chooses when to read new posts. I’ve been enjoying newsletters more in recent months, especially since social media platforms seem to be…faltering.

Here are a few newsletters I recommend, in no particular order.

Orbital Operations – Warren Ellis (creator of Castlevania on Netflix and best-selling author) talks about his writing process for screenwriting and comics.

This Is Joe Boyd – Joe (mixed-media artist) shares his process for creating art and where he finds inspiration.

Robin Sloan – Robin (author and programmer) writes about books, media, and technology.

Sheri Roloff – Sheri (author, illustrator, and visual storyteller) shares behind-the-scenes of her creative projects.

Modern Relics – Rohan Salmond (religion specialist) writes about the overlap of religion, pop culture, and the internet.

What comes after social media?

I see lots of conversations about quitting social media and all the negative effects of using social media. I don’t disagree. Yes, the platforms were built to be addictive. Yes, they spread misinformation. Yes, they manipulate people’s emotions.

But social media also offers a way to connect with people and build communities that we didn’t have before.

What’s missing from those conversations about quitting social media is, what comes next?

How do you keep the positives of connecting and building community and leave behind the negative aspects of social media?

I haven’t seen many people talking about that. (If you have, please send me links.)

One solution might be, people take back their online identities. Build their own site and that’s their home on the internet, along the lines of IndieWeb principles.

But lots of people don’t want to (or don’t care to) build their own website. It’s a lot of effort, compared to posting on Instagram.

We need easy-to-use tools that help people create their home on the internet.

Tools that:

  • don’t require a lot of technical skills
  • are low-cost (or better yet, open-source and free)
  • break down barriers to having your own site

As long as social media platforms are the simplest way to post online, lots of people will keep using them. We need alternatives that are just as accessible as social media apps.

Is anyone building something like that?

Add to dictionary, but for audio

You know how this goes–

You’re typing in Microsoft Word or Google Docs or whatever you use.

You write a term the software doesn’t recognize, and little squiggly lines appear beneath the word to let you know it’s wrong. Maybe it’s an acronym or someone’s last name. You typed it correctly and you’ll be typing it again. So you right-click on the word and select “Add to dictionary” in the menu. Now the software recognizes that word and won’t flag it as incorrect.

That’s a super handy feature. I’d like to have the equivalent for audio transcription.

I record a lot of ideas using the Day One app. The premium version automatically transcribes the audio to text. I copy and paste that text to use as a starting point for writing. That’s how this blog post started, actually.

A lot of my Day One entries are about zines and guess what? The transcription rarely gets the word “zine” correct. “Zine” gets transcribed as “zen,” “scene,” or even just “Z.”

I want Add to dictionary but for audio.

How would that work?

Maybe I record myself saying the word a couple times? Then the software has audio samples to match to text outputs. I don’t have the technical knowledge to know how that would work. But it would be a useful feature to have.

I like your shoelaces

Circa 2012, there was a sort of code going around Tumblr. People wanted a way to start a conversation with someone in real life when they suspected the other person was a Tumblr user. The code was a way to start a conversation that wasn’t too weird or awkward. And it had a specific response to signal the other person was in on the code.

Someone decided it would be this:

You see someone out in public (bookstore, cafe, grocery store) who you think might also be a Tumblr user. You say, “Hey, I like your shoelaces.”

If they respond with, “Thanks, I stole them from the president,” that confirmed they were in on the code.

And then you could geek out about whatever fandoms and hobbies you had in common.

Fast forward to 2022 and…

Life imitates art.

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